Ghanaian artiste Kuami Eugene claims that the rap music industry is not as lucrative as many people believe.
Rappers, he claims, live and thrive on the attention they receive, but the same cannot be true for the amount of money they make through rapping alone.
In an interview with OnePlay Africa, Kuami Eugene explained that his choice to abandon rapping in favor of singing was based on his personal judgment that rappers do not earn as much as singers.
“There isn’t any money in rapping.” Rappers exist only on the basis of hype. He laughed as he said, “It’s difficult to get money just rapping.”
Meanwhile, Sarkodie is recognized as one of Africa’s most successful rappers, having built a reputation and money for himself by speaking at a rapid pace, throwing punchlines, and rhyming words.
Even though rapping is difficult, Sarkodie has managed to get by, despite the fact that he primarily raps in his Twi dialect.
On the other hand, Kuami Eugene is currently Ghana’s hottest artiste and has amassed some fame and fortune for himself.
One might draw a direct comparison between Kuami Eugene and his rap peers and conclude unequivocally that singing pays more than rapping. No?
So, how valid is Kuami Eugene’s argument or observation that rap music is less profitable than other music genres?
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The public have an insatiable curiosity to know everything, except what is worth knowing so I write what’s need to be written. An online critic and sports fanatic with a Degree in Telecommunications Engineering.